"F", 355 thousand copies sold

Milan, 15 June 2012: The first issue of “F”, the new women's weekly published by Cairo Editore and headed by editor-in-chief Marisa Deimichei, out on newsstands from June 5 at the
launch price of 50 cents, with a print run of 440 thousand copies, and supported by an advertising campaign also at newsstands, sold approximately 355 thousand copies, a remarkable result that outstrips even forecasts. The second issue, out on newsstands from June 13, has the same print run of 440 thousand copies.